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Even small marketing teams can put AI to work in a meaningful way. This workshop shows how SMEs can use AI to boost visibility, streamline marketing workflows, and get better results with less effort.
The focus is on practical use cases and easy-to-adopt solutions that fit into everyday workflow without requiring a major budget or heavy technical setup. Participants will get a clear overview of current AI applications in marketing, real-world examples, hands-on tips, and ideas for making marketing more effective with limited resources.
The workshop is designed for companies, marketing professionals, and anyone looking to understand how AI can add real value to their marketing — practical, accessible, and without the need for technical expertise.