AI image tools deliver results quickly – but not automatically good ones. This workshop is about achieving better outcomes: through a solid understanding of how image models work, precise prompting, and techniques that help you consistently bring your own visual style to life.
The focus is on creating AI-generated images intentionally instead of producing generic results. This includes writing better prompts, working with references, improving outputs step by step, and understanding common pitfalls. Legal aspects of using AI-generated images in day-to-day business are also covered. Please bring your own laptop.
You will learn practical techniques for clearly describing your ideas, developing fitting visual styles, and creating consistent image worlds that can be reused across different formats. The workshop focuses on practical use cases for freelancers, founders, and small businesses — from social media and websites to presentations and simple marketing materials.
The workshop is a collaboration between the Transfer Center for Artificial Intelligence BREMEN.AI and Digitallotsen Bremen, an initiative by WFB Wirtschaftsförderung Bremen GmbH.
